Led Zeppelin, U2, White Stripes – each band helped defined the sound of their respective eras. Davis Guggenheim interviews Jimmy Page, The Edge and Jack White, the bands' respective guitarists and principle sonic architects. The musicians talk candidly about their influences, the obstacles they overcame to pursue their creative visions and the genesis of some of rock's most important songs. Page gives a unique tour of the studio where Led Zeppelin IV was recorded and reveals how the distinctive drum sound of “When the Levee Breaks” was devised.